Our Story

AfroKotoure is a transformative social enterprise founded by Linda Aluoch, a certified Human Rights Consultant with over a decade of experience in nonprofit work. Linda's journey is deeply personal; having grown up in Kenya, she faced significant challenges, including limited access to essential resources like clean water, education, healthcare, and employment. These hardships inspired her to establish AfroKotoure as a powerful vehicle for positive change in the lives of others.

Linda’s experiences with homelessness and her extensive work with victims of domestic violence, human trafficking, substance abuse, and mental health challenges have profoundly shaped her understanding of empowerment. She has witnessed firsthand the remarkable transformations that occur when time and effort are invested in uplifting individuals. This journey has strengthened her commitment to advocating for underserved communities and reinforced her belief in the power of compassion and community.

Through AfroKotoure, Linda aims to empower individuals and foster resilience, creating pathways to a brighter future for all. More than just a fashion and lifestyle brand, AfroKotoure serves as a platform for real change. We are dedicated to reinvesting a portion of our profits into healthcare, education, access to clean water, and Bible translation initiatives. Our efforts create opportunities for single mothers to support their families, help young people find meaningful work, and empower girls to pursue their dreams.

Our clothing, jewelry, and home decor are crafted with purpose—not only to enhance your style but also to uplift the communities we serve in Kenya. Each product stands as a testament to resilience, strength, and the beauty that emerges from overcoming adversity. AfroKotoure celebrates those who rise above their circumstances—individuals who, like Linda, have faced immense challenges and found ways to succeed.

When you support AfroKotoure, you’re not just making a purchase; you’re joining a mission to advocate for change and empower individuals to thrive, regardless of the obstacles they face. Your support helps us build a brighter, more empowered future for everyone.

Welcome to AfroKotoure—where every purchase contributes to meaningful impact and lasting change.